How much money is spent on media training each year to make sure messages are delivered with intent, passion and clarity? I have no idea. How many times have you seen the message get distorted completely because of the messenger? This fun video reminds you of ways to keep your viewers focused on your message, and not end up distracted by the messenger.
Brand strategies start with a clear understanding of who your audiences are and what moves them. Be careful not to make the mistake of overlooking your internal audiences of employees, contractors, vendors, and suppliers.
It’s been pretty quiet on my blog for a while – and it’s about to get noisier! Please click in and check out the intro to the new StratCommRx video blog series. More posts will follow – about twice a month. Enjoy, and let me know what you think!